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Guilty Pleasures

December 14, 2019 by Jeff Rubin

“Life is too short to be worried about the number on your driver’s license or the number on the scale.” Candace, Age 45 My friend Candace shared this bit of wisdom with me. The older I get, the more I tend to agree. You might feel the same way. After all, life really is too short.  Why deny myself a few simple pleasures, particularly at this time of year, simply … [Read more...]

Kindness, Caring, Empathy

December 7, 2019 by Jeff Rubin

Poor Emma. Ever feel like her when you were growing up? Angry or defiant because others left you out or didn’t want to do what you wanted them to do. How did that make you feel? Maybe there’s a few people you’d like to give the Raspberry to now. Being kind to others isn’t always easy no matter how old we are. It often takes patience, understanding and caring to appreciate … [Read more...]

Life is About Relationships

November 27, 2019 by Jeff Rubin

The holidays are a time for caring and sharing. Outside of a wedding or a funeral, Thanksgiving and Christmas may be the most time we spend with family all year. Whether you’re spending time with family or friends, new acquaintances or old, this is truly a time to take stock in the people and things that matter most. Take a few words of wisdom from some people who … [Read more...]

Denial is Not Just a River in Egypt

October 29, 2019 by Jeff Rubin

Recently an article posted in Forbes magazine entitled Why It's Time for More Big Foundations to Fund Aging got my attention. What the author says should get your attention too. Written by Paul Hogan, chairman and co-founder of Home Instead Senior Care, this article appeared in Forbe’s September 11, 2019 issue. In it, Mr. Hogan asks the question why is it that “so few … [Read more...]

Water from Heaven

October 12, 2019 by Jeff Rubin

“The biggest mistake we can make is seeing aging as a problem.”  -Martin Seychell, Deputy Director General for Health of the European Commission This was one of many salient comments, observations, and insights discussed at the first-ever Global Silver Economy Forum held in Helsinki, Finland this past July. The two-day conference brought together over 4500 participants … [Read more...]

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More From Jeff’s Blog

Millennials Show Us What “Old” Looks Like

March 18, 2020 By Jeff Rubin

Age is a relative term. To a 5-year-old, 12 may seem old. To a 12-year-old, 20, and so forth and so on. It seems like the older we get, the older we … [Read More...]

Honor Flights – Dignity, Respect & Honor

July 12, 2018 By Jeff Rubin

Wednesday, June 27th I was privileged to serve as a civilian volunteer on an Honor Flight from Louisville, KY to Washington D.C. Allow me to share a … [Read More...]

intergenerational-relationships-58-years apart

58 Years Apart – A Girl and a Woman Talk About Life

March 6, 2020 By Jeff Rubin

When society ignores people based simply upon their age, we all miss out. This video speaks volumes about values, sensitivity, innocence, and the … [Read More...]

Happy Mothers Day!

May 11, 2019 By Jeff Rubin

My Mother’s Day Story I always felt loved by my mom. I never doubted it for a minute. Her wisdom, on the other hand, was something I didn’t learn … [Read More...]

Water from Heaven

October 12, 2019 By Jeff Rubin

“The biggest mistake we can make is seeing aging as a problem.”  -Martin Seychell, Deputy Director General for Health of the European … [Read More...]

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Wisdom Of Age Book By Jeff Rubin

Jeff Rubin is a civic improvement, community engagement, and communications professional who believes that every individual has the right to be heard and the power to make a difference regardless of their ability or age. He believes this to be especially true if there are decisions being made that impact the quality of any individual’s life. A champion of inclusion and collaboration, he sees both as essential components in bringing about productive and effective change.

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