Ageism Denial

As a business, professional, community leader, or family member, how prepared are you for the age revolution?  Do you understand the actual magnitude of this demographic shift? Are you familiar with the issues, opportunities, and impact this will have on your industry, audience, and yourself?  Would you like to be in the forefront of motivating, leading and inspiring positive change?

That’s exactly what motivated me to write my book Wisdom of Age. It is intended as a starting point for further constructive dialogue. Changing current perceptions and determining our future are much too important for others to decide or to be merely left to fate, a condition known in behavioral psychology as “learned helplessness.”

I intend to educate, engage, and inspire thought leaders and participants at the upcoming “Aging, Ageism, and the Longevity Revolution” webinars on October 2nd, 3rd, 16th, and 17th, 2019.

Regardless of your role, or status or title, all are welcome to attend and become positively empowered to have more positive control and access to resources.

• Today, there are 50 million people 65 or older.
• In ten years, that number reaches 75 million.
• One-third of our population are now caregivers.
• 85 plus is now the fastest growing population.

By every indication, an overwhelming majority of us desire to remain active, independent, and to be able to remain in our own homes and communities for as long as possible. Since most communities were not designed specifically for an older population who wants to age in place, this reality raises several important issues that impact independence, health, safety, housing, employment, civic and social engagement, and so much more.

Over the past 20 years several states and municipalities across America have undertaken initiatives intended to determine the needs and prepare for the requirements of our growing numbers of older adults.

Two of the earliest initiatives worth attention are AdvantAge, a project started in 1999 by the Center for Home Care Policy and Research (CHCPR) of the Visiting Nurse Service of New York (VNSNY), and Communities for A Lifetime, spearheaded by The Center on Aging and Community at Indiana University. Funded with support from local and national foundations, their efforts were directed towards:

• Learning about the perceptions and experiences of older adults to live in their communities
• Identifying the real barriers older adults had to “aging in place”
• Creating a plan for action to make their communities better places to live and grow old

Reported in the results of literally every survey since, is the overwhelming desire of older adults to remain active, independent, and able to remain in their own homes and communities for as long as possible. Since most communities were not designed specifically for an older population wanting to age in place, the key question being raised is whether our communities are able to support us as we ourselves grow older?

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